‘Green’ vs ‘UnGreen’

Posted in: Marketing Manifesto..
Who is going green? Bob Cline, National Geographic Society's director of general services was aware of the environmental and health impacts of the conventional cleaning practices within the facility. "Basically, it was a matter of goal congruency," Cline says. "Conservation is part of the National Geographic Society mission, and we felt that it would be good if our facilities matched our vision." As part of this drive, the following statistics were disclosed by the environmental consultant, St
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Turn Your Tongue Green

Posted in: Letters & Words, Trivial Tips!, Words in Advertising
Descend of digital conundrum from the cyberspace has converged the virtual world to fit into our screen. It has zapped our lifestyles to suit emerging global trends. Obviously our language, rather ‘lingo’ cannot remain aloof to the change. Languages are constantly undergoing a change; and the speed of its change is flabbergasting. Nothing is alarming about the metamorphosis of the language that is used for personal communication. However, the corporate lingo is seeing a definite change th
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The Bloom Box – Your Power Plant Breakthrough

Posted in: Content & Google, Of Brands & Badges!, Trivial Tips!
Our personal source of energy in the backyard This is a promising New Year, and we have it for real. There are going to be many new surprises that will follow, The Bloom Box is just the beginning. Our long awaited revolutionary energy breakthrough is finally here. A little power plant in a small box giving you inexpensive and clean energy with no emissions at all, and this is no more a pipe dream. With the help of this box, we will be able to generate our own electricity, and, which will
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