content creation

February 17th
Pete Tu
Pete Tuvol

Writing for the Web – Keep Evolving

Posted in: Content & Google, Essence of Content!, Letters & Words, Queen Content!, Words in Advertising
Content and content presentation is bound to the technologies that work on the web, and is susceptible to change and evolve with the algorithms ruling the search engines. This fact cannot be denied that all content put on the web today is intended and designed to rank better on search results. Keywords are the guiding lights illuminating the path content creation is now expected to take. This may go on for the fact that the search engines today are not really ‘so smart.’ It will take a while
Read More >>
February 11th
Suhasini N
Suhasini N

Welcome to Wikimedia – Free Content Online

Posted in: Content & Google, Essence of Content!, Foriegn Languages, Of Brands & Badges!, Queen Content!
“Imagine a world in which every single human being can freely share in the sum of all knowledge.” This is the Wikimedia commitment. Wikimedia, owned and operated by the Wikimedia Foundation is a non-profit foundation devoted and dedicated to bring free content to the world through the internet. The stated goals of the Wikimedia Foundation is to develop and maintain open content on Wiki based Projects, and to provide these to the general public free of any charges. This acquired name
Read More >>
January 29th
Pete Tu
Pete Tuvol

iPad – We’ll all pad one day

Posted in: Content & Google
Steve Jobs will not stop smiling for himself, ever since he launched iPad. And I bet he won’t stop for a long time to come. iPad is designed to make the best of the multi-touch screen and to make this the most envious way of experiencing the web, email, photos and videos. The portability and perfection in size add to the joy of having one around all the time. Display – As clear as the content With a perfect large screen displaying in vibrant colors, iPad enables you see the web pages l
Read More >>
December 28th
Pete Tu
Pete Tuvol

Keywords: Are they getting undue importance?

Posted in: Content & Google, Essence of Content!
In ancient ages people thought that the sun and stars revolve around the earth. It turned out to be otherwise. The same paradox applies to the web. Earlier we thought that search engines go around in web, but it seems the whole web has come to revolve around the search engines. Further inwards, keywords were meant to make rounds of search engines; but now it seems the whole search engine philosophy revolves around the keywords. Or, are we going wrong? The web of earlier era was like free flowin
Read More >>
November 20th
Suhasini N
Suhasini N

Podcasting for Small Businesses

Posted in: Content & Google, Essence of Content!, Marketing Manifesto.., Trivial Tips!
What does it mean? A podcast is a transmission of digital media files in audio, video or any other format, over the web. It is a series of many small parts that follow web syndication and can be downloaded. Like, on radio it is broadcast, on television, it is telecast; the same way on internet it is podcast. Where did the term ‘podcast’ originate? This term is a mix of two terms – the first part, pod, relates to the iPod, a popular portable media layer device by Apple Computers; a
Read More >>
November 6th
Suhasini N
Suhasini N

LSI – The Search Engine Think-Tank

Posted in: Content & Google, Essence of Content!, Letters & Words, Trivial Tips!, Words in Advertising
1 Comment
Latent Semantic Analysis is primarily used by Google to detect spam, where excessive use of keyword is inserted in order to fool the search engines into providing a higher page-ranking for that keyword. This was indeed achievable by writing meaningless templates with rotating synonyms in which any keyword was multiply inserted by using software. Thousands of pages could be generated each hour targeting a specific keyword, and people were making thousands each day using Adsense. The principles
Read More >>
October 26th
Tushar
Tushar

Localizing Content – Essential for Multi-lingual SEO

Posted in: Content & Google, Essence of Content!, Foriegn Languages, Marketing Manifesto.., Queen Content!, Trivial Tips!
local markets,Important distinctions of language and locations are very important while approaching Search Engine Optimization. The search engine varies by region differently, than search engine use by different language groups. Moreover the dominant players in a global scenario may appear differently in localized markets. Site registrations as well as server placements also are able to influence localized visibility. In order to maximize visibility, translations and local language considerat
Read More >>
October 19th
Suhasini N
Suhasini N

SEO copywriting Strengths

Posted in: Content & Google, Essence of Content!, Letters & Words, Marketing Manifesto.., Queen Content!, Trivial Tips!, Words in Advertising
1 Comment
SEO copywriting needs to be written keeping the search engines in mind. Looking at the immense competition, and the scores the copywriting is expected to generate, this kind of content creation requires a good understanding of the ways in which the search engines operate. The use of the right keywords is very important, but stuffing or overstuffing should be avoided, as they only destroy the very purpose of SEO copywriting. ‘The pen is mightier than the sword.’ This also means that i
Read More >>