Writing for the Web – Keep Evolving

Posted in: Content & Google, Essence of Content!, Letters & Words, Queen Content!, Words in Advertising
Content and content presentation is bound to the technologies that work on the web, and is susceptible to change and evolve with the algorithms ruling the search engines. This fact cannot be denied that all content put on the web today is intended and designed to rank better on search results. Keywords are the guiding lights illuminating the path content creation is now expected to take. This may go on for the fact that the search engines today are not really ‘so smart.’ It will take a while
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LSI – The Search Engine Think-Tank

Posted in: Content & Google, Essence of Content!, Letters & Words, Trivial Tips!, Words in Advertising
1 Comment Latent Semantic Analysis is primarily used by Google to detect spam, where excessive use of keyword is inserted in order to fool the search engines into providing a higher page-ranking for that keyword. This was indeed achievable by writing meaningless templates with rotating synonyms in which any keyword was multiply inserted by using software. Thousands of pages could be generated each hour targeting a specific keyword, and people were making thousands each day using Adsense. The principles
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